Area Sales Manager

apartmenttalent corner hr services pvt ltd placeDelhi calendar_month 

Job Description

Area Sales Manager – Apparel / Athleisure Channel Sales

About the Role

We are looking for an experienced Area Sales Manager from the apparel/activewear/athleisure industry with strong expertise in distributor handling and channel development.

The ideal candidate should have hands-on experience in managing distributors, driving primary and secondary sales, expanding dealer networks, and developing market presence across assigned territories.

Key Responsibilities
  • Manage and grow distributor/dealer network in the assigned territory
  • Drive primary and secondary sales targets
  • Appoint new distributors and strengthen channel expansion
  • Build strong relationships with distributors, retailers, and channel partners
  • Monitor market trends, competitor activity, and sales performance
  • Ensure achievement of monthly and quarterly sales targets
  • Coordinate with merchandising and operations teams for stock availability
  • Conduct market visits and support distributor sales teams
  • Increase brand visibility and market penetration
  • Prepare sales reports, forecasts, and territory performance updates

Preferred Industry Background

Candidates preferred from:

  • Apparel
  • Athleisure
  • Activewear
  • Sportswear
  • Lifestyle/Fashion brands
Requirements
  • 3–5 years experience in apparel channel sales
  • Strong distributor handling and channel development experience
  • Experience in primary & secondary sales
  • Good understanding of dealer/distributor networks
  • Strong market execution skills
  • Good communication and negotiation skills
  • Willingness to travel within assigned territory

CTC - 6 to 7 LPA

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