Area BM Retail Ludhiana

apartmentAditya Birla Group placeLudhiāna calendar_month 

Job Description

Job Description

Job Purpose

Leading & Driving the sales function for Eternia Organization. Demand Generation Footprint Creation for the Sales Department of Eternia start up, subsequently, creating a network of Influencers (Architects, PMC's, FaÃade Consultants) to ensure a brand pull for Eternia range of Aluminum Door/Window systems.

Responsible for devising & executing sales strategies as per product & market requirements, accelerating revenue returns & growth with a clear focus on bottom line positive pricing.

Job Context & Major Challenges

Job Context:
Driving Business in assigned geography through appointed channel partner. Also focus on developing channels, providing training to channel's manpower to drive business. Engage influencer (Builder, Architect, Interior decorator) and maintain profitable relation with them.

Ensuring adherence of quality parameter at partner's factory while manufacturing of product and service delivery to customer.

Job Challenges:

Engaging channel partners , driving Influencers to win market share and timely delivery of quality product and service to the customer

Key Result Areas

KRA (Accountabilities) (Max 1325 Characters) Supporting Actions (Max 1325 Characters)
KRA1 Booking
To drive new orders through channel partners and achieve as
per target plan

KRA2 Billing To drive and achieve billing as per plan

KRA3 Market development To have regular meet with new and existing influencer, engage them and extract consistent business
KRA4 Channel development Work closely with fabricator to develop dealer network, provide training and make them production
KRA5 Quality Audit To have quality audit in fabricator's factory and audit the product quality.

KRA6 Service Monitoring To have a close watch to all open sites and be proactive in service delivery and resolve issues in case of any escalation.

KRA7 BTL activity Drive BTL activity in assigned area with channel partner to create brand awareness
KRA8 Training To provide and monitor training to channel partner and its team.

KRA9 Travel Should be open to travel and manage other locations in the West Region until additional members are hired. Window background must

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