Cold Email Operations Manager

Job Description

SUMMARY

This individual will ensure that client campaigns achieve strong inbox placement, high reply rates, and consistent scalability. Acting as both a systems builder and performance operator, the role requires technical knowledge of cold email infrastructure alongside a results-driven mindset focused on measurable outcomes.

KEY RESPONSIBILITIES

• Build, manage, and scale cold email infrastructure including domains, inboxes, DNS configuration (SPF, DKIM, DMARC), and warm-up systems
• Monitor and optimize deliverability, ensuring high inbox placement and minimizing spam risk
• Continuously audit and improve sending reputation, domain health, and IP performance
• Stay up to date with email provider policies (Google, Microsoft, etc.) and adapt systems accordingly

• Oversee the setup, launch, and management of client cold email campaigns across multiple platforms
• Coordinate campaign scheduling, segmentation, and sending strategies
• Implement A/B testing frameworks for subject lines, messaging, and sequences
• Ensure campaigns are deployed accurately, on time, and at scale

• Analyze campaign performance with a focus on reply rates, open rates, and conversion metrics
• Identify performance bottlenecks and implement improvements in targeting, messaging, and technical setup
• Collaborate with copy and strategy teams to align messaging with deliverability best practices
• Continuously iterate on campaigns to maximize client outcomes

• Create dashboards and reporting systems to track campaign performance and KPIs
• Provide clear, actionable insights to internal teams and leadership
• Ensure accurate tracking of metrics across campaigns and clients
• Translate data into recommendations that improve campaign performance

• Establish processes, SOPs, and quality control systems for campaign execution
• Troubleshoot technical issues quickly and effectively
• Maintain a high standard of accuracy, organization, and documentation
• Proactively identify risks and implement preventative solutions

• 3–5+ years of experience in cold email operations, email deliverability, or outbound marketing systems
• Proven experience managing cold email infrastructure at scale
• Hands-on experience with cold email platforms
• Strong analytical skills with the ability to interpret campaign data and optimize performance
• Experience improving reply rates and overall campaign effectiveness
• Highly organized with the ability to manage multiple campaigns simultaneously
• Technical mindset with strong problem-solving capabilities
• Ability to thrive in a fast-moving, performance-focused environment