ASM / RSM - Consumer Durables

Job Description

ASM / RSM - Consumer Durables

Sone India is seeking a highly experienced and strategic Area Sales Manager (ASM) / Regional Sales Manager (RSM) to drive sales of our Consumer Durables product line, including LED TVs, Geysers, Washing Machines, and ACs. This leadership role is critical for developing and executing sales strategies, managing a high-performing sales team, and overseeing the entire sales cycle to achieve ambitious targets.

Responsibilities:

• Develop and execute comprehensive sales strategies aligned with business goals and market dynamics.
• Manage and grow a high-performing sales team, including hiring, training, mentoring, and performance management.
• Oversee the entire sales cycle, from lead generation to deal closure, ensuring effective pipeline management and forecasting.
• Track sales metrics (KPIs), analyze performance data, and report to management with actionable insights.
• Negotiate and close high-value orders, ensuring mutual value for both clients and the company.
• Identify new business opportunities, strategic accounts, and emerging markets.
• Represent the company at trade shows, industry conferences, and client meetings.

Qualifications:

• B.Tech/Diploma/ITI graduate.

Skills & Requirements:

• 7-10 years experience in Field Sales.
• Exceptional leadership, negotiation, and communication skills.
• Proficient with Switchgear, Automation and other electrical equipment product knowledge.
• Proven track record of meeting or exceeding multi-MINR sales targets.
• Strong understanding of consultative selling, value-based solutions, and long sales cycles.
• Ability to travel as needed for client meetings, team supervision, and events.