AI Marketing Specialist / Product Marketing – AI Practice

Job Description

Experience: 3–6 years

About the Role

We are looking for a hands-on marketing professional to support and execute go-to-market initiatives while contributing to messaging and ideas for Trinamix's AI practice. This role sits at the intersection of product marketing, content creation, and market research.

You will work closely with AI, delivery, and sales teams to translate complex AI solutions into compelling narratives, campaigns, and assets that drive awareness and pipeline.

1. Content & Thought Leadership

• Create high-quality content including blogs, whitepapers, case studies, POVs, and LinkedIn posts on AI/ML and GenAI
• Simplify complex AI concepts into business-friendly messaging
• Build differentiated messaging for industry-specific AI solutions

1. Product Marketing for AI Solutions

• Develop positioning, messaging, and value propositions for AI offerings and products
• Create sales enablement assets (pitch decks, one-pagers, battle cards)
• Work with internal teams to package reusable AI solutions into market-ready offerings

1. Demos, Videos & Digital Assets

• Conceptualize and create demo scripts, explainer videos, and short-form content
• Collaborate with technical teams to showcase AI use cases (not just theory)
• Drive visual storytelling for AI solutions

1. Market & Competitive Research

• Track AI trends, competitor offerings, and industry use cases
• Identify gaps and opportunities for new campaigns or solutions
• Support GTM strategy with data-backed insights

1. Campaigns & Demand Generation

• Plan and execute campaigns (LinkedIn, webinars, events) for AI solutions
• Work with digital marketing teams to drive engagement and lead generation
• Align campaigns with key events (Oracle ecosystem, industry forums, etc.)

• 3–6 years of experience in B2B marketing, product marketing, or content marketing
• Strong interest or exposure to AI/ML, GenAI, or emerging technologies
• Excellent writing and storytelling skills (this is non-negotiable)
• Ability to understand technical concepts and translate them into business value
• Experience creating content for LinkedIn, websites, or campaigns
• Basic understanding of tools like ChatGPT, Claude, or similar AI platforms
• Exposure to video/content creation tools is a plus, but not mandatory

• Curiosity about AI (not just buzzwords)
• Ownership mindset – someone who can take an idea and run with it
• Ability to work closely with technical teams and extract insights
• Balance of creativity and structure

Why This Role Matters

AI is a strategic focus area for Trinamix, and this role will play a key part in shaping how we position, package, and take our AI innovations to market.